
As Wisconsin sports fans gear up to support the Brew Crew during their postseason run, high demand for playoff games and sold-out events routinely creates prime opportunities for scammers. To ensure fans do not fall victim to counterfeit tickets or fraudulent sellers, the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) urges consumers to remain cautious and follow essential safety practices before making any purchases.
DATCP Secretary Randy Romanski emphasizes that scammers frequently take advantage of excited fans looking for hard-to-find tickets. Buyers should be immediately skeptical of offers that seem too good to be true, sellers who provide physical ticket printouts or photocopies, and requests to settle payment using wire transfers or pre-paid debit cards.
To stay safe, fans should always prioritize official primary sources when buying tickets. For Milwaukee Brewers postseason games, official avenues include purchasing online at brewers.com/postseason, calling the Brewers ticket office at (414) 902-4000, or using the official MLB Ballpark app. If primary options are sold out and secondhand purchases become necessary, buyers should turn to trusted resale platforms like SeatGeek, which serves as the official MLB fan resale marketplace. Fans attending games at American Family Field should also note that a designated Ticket Resale Zone exists adjacent to Helfaer Field, as reselling tickets anywhere outside designated areas is strictly prohibited. Across all secondary sites, buyers must watch closely for inflated prices and hidden fees before confirming checkout.
Payment protection is another critical line of defense. Purchasing tickets with a credit card provides federal fraud protection and formal mechanisms to dispute unauthorized or fraudulent charges. When completing peer-to-peer transactions outside established marketplaces, fans should insist on escrow payment protections and walk away immediately if a seller refuses or tries to bypass standard payment protections.
Proper verification of digital tickets is equally essential. Consumers should insist on direct in-app transfers through official applications like the MLB Ballpark app and avoid static PDF attachments, scanned printouts, or barcode screenshots. Additionally, fans should verify website security by checking that URLs start with https:// and watching for domain misspellings, while securing their personal accounts with multi-factor authentication.
Recognizing common red flags can prevent costly mistakes. Prices significantly below market value for high-demand or front-row seats are almost always fraudulent. Buyers should exercise extreme caution on social media platforms like Instagram, Facebook Marketplace, X, or classified sites like Craigslist, where scammers routinely hijack accounts or pose as acquaintances. Pressure tactics urging immediate payment, along with requests for non-secure payment methods such as cash, debit cards, wire transfers, gift cards, cryptocurrency, or peer-to-peer services like Cash App or Venmo, should be treated as major red flags.

Adam Hess has been involved in radio broadcasting since 1990, with many of those years spent on the air at WRCO FM in Richland Center. Currently, Adam hosts the Weekend Wake-up and Prime Mover Saturdays on WRCO FM, jumps in and helps out with news duties, handles Social Media duties for WRCO and WRCE, and is the Director of Technology at a Southwest Wisconsin School District. Reach him at adam.hess@civicmedia.us.

